Odysseus Logo

Virginia Tech

MKTG-4644: Marketing, Society and the Public Interest

Description: The impact of marketing on society from a multi- disciplinary and multi-stakeholder perspective. Marketings role in solving societal problems is explored. Topics include at-risk market segments, controversial products and practices, and issues of social justice.

Pathways: N/A

Course Hours: 3 credits

Prerequisites: MKTG-3104H or MKTG-3104

Required By: N/A

Corequisites: N/A

Crosslist: N/A

Repeatability: N/A

Sections Taught: 35

Average GPA: 3.53 (rounds to A-)

Strict A Rate (No A-) : 31.46%

Average Withdrawal Rate: 0.17%

Laurel E Schirr202082.6%16.6%0.9%0.0%0.0%0.0%3.765
Thomas W Reilly202441.0%54.3%3.8%0.3%0.5%0.1%3.3412
Mario Pandelaere202451.2%45.2%2.1%0.7%0.6%0.3%3.4310
David L Brinberg202383.6%15.9%0.2%0.0%0.0%0.3%3.787
Tiffany J Shoop201985.9%14.1%0.0%0.0%0.0%0.0%3.731

Grade Distribution Over Time

1234GPA
Spring 2019Fall 2019Spring 2020Fall 2020Spring 2021Fall 2021Spring 2022Fall 2022Spring 2023Fall 2023Spring 2024Fall 2024Term050% W