MKTG-5304: Promotion Strategy
Description: Emphasis on understanding and applying the principles of marketing communication from a managerial perspective. Course examines the marketing communication activities of an organization focusing on the economic, sociological, and psychological aspects of behavior.
Pathways: N/A
Course Hours: 3 credits
Corequisites: N/A
Crosslist: N/A
Repeatability: N/A
Sections Taught: 0
Average GPA: N/A
Strict A Rate (No A-) : N/A%
Average Withdrawal Rate: N/A%