PR-3084: Advanced Public Relations Research Methods

Description: Analysis and implementation of contemporary academic and professional research tools for public relations. Emphasis on development of research designs, assessment and evaluation of public relations programs and campaigns, and implementation of ethical research practices and standards.

Pathways: N/A

Course Hours: 3 credits

Prerequisites: COMM-2124 and (PR-2044 or COMM-2044)

Required By: N/A

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Crosslist: N/A

Repeatability: N/A

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PR-3084: Advanced Public Relations Research Methods

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