MKTG-6244: Advanced Quantitative Research Methods in Business
Description: Theoretical foundations of quantitative research techniques used in business research. Sources of secondary data and primary data collection methods. Locating, reading, organizing, cleaning, and storing large datasets for model estimation. Statistical analysis using current statistical packages. Identification of natural experiments in business research and quantitative techniques to obtain the treatment effect. Application of methods to empirical research in all areas of business. Professional statistical result reporting in business research. Pre: Graduate standing.
Pathways: N/A
Course Hours: 3 credits
Corequisites: N/A
Crosslist: N/A
Repeatability: N/A
Sections Taught: 3
Average GPA: 3.96 (A)
Strict A Rate (No A-) : 85.70%
Average Withdrawal Rate: 0.00%
| Juncai Jiang | 2022 | 100.0% | 0.0% | 0.0% | 0.0% | 0.0% | 0.0% | 4.00 | 2 |
| Xin Wang | 2023 | 100.0% | 0.0% | 0.0% | 0.0% | 0.0% | 0.0% | 3.87 | 1 |