Odysseus Logo

Virginia Tech

MKTG-3134: Personal Well-being and Professional Success

Description: In-depth study of the science of well-being and stress management for business and business professionals from multi-disciplinary perspective (Positive Psychology, Consumer Research, Behavioral Economics, Neuroscience, Sociology). Includes relevance of well-being data in marketing and business contexts. Application of well-being and stress management strategies to overcome wellbeing barriers, ensure work-life balance and create positive work environments. Exploration of policy implications of well-being data.

Pathways: 3 Reasoning in Social Sciences, 10 Ethical Reasoning

Course Hours: 3 credits

Prerequisites: N/A

Required By: N/A

Corequisites: N/A

Crosslist: N/A

Repeatability: N/A

Sections Taught: 9

Average GPA: 3.60 (A-)

Strict A Rate (No A-) : 41.56%

Average Withdrawal Rate: 0.44%

Vicky M Dierckx202470.3%24.9%3.7%0.0%0.6%0.4%3.609

Grade Distribution Over Time