HTM-4354: Information Technology and Social Media in Hospitality and Tourism
Description: Introduction to the strategic use of information technology (IT) in todays hospitality and tourism organizations. Includes the most current and widely used information systems in operation, management, and e-business in hospitality and tourism as well as identification, discussion and debate of the ethical issues associated with these systems. Study of social media as a marketing tool for hospitality and tourism businesses. Examine impacts of IT on organizations and the industry as a whole. Pre: Sophomore standing.
Pathways: 5A Quant & Comp Thnk Adv., 10 Ethical Reasoning
Course Hours: 3 credits
Corequisites: N/A
Crosslist: N/A
Repeatability: N/A
Sections Taught: 24
Average GPA: 3.68 (A-)
Strict A Rate (No A-) : 50.28%
Average Withdrawal Rate: 0.44%
Zheng Xiang | 2021 | 84.4% | 14.2% | 1.5% | 0.0% | 0.0% | 0.0% | 3.77 | 8 |
Huihui Zhang | 2023 | 73.6% | 24.5% | 1.9% | 0.0% | 0.0% | 0.0% | 3.68 | 3 |
Seunghun Shin | 2020 | 93.3% | 5.6% | 0.0% | 0.0% | 0.0% | 1.1% | 3.89 | 3 |
Keith Brophy | 2024 | 69.8% | 24.2% | 4.4% | 0.3% | 0.3% | 1.1% | 3.59 | 7 |
Lynn Zwibak | 2022 | 55.6% | 38.4% | 2.7% | 1.9% | 1.4% | 0.0% | 3.45 | 3 |