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Virginia Tech

HTM-4354: Information Technology and Social Media in Hospitality and Tourism

Description: Introduction to the strategic use of information technology (IT) in todays hospitality and tourism organizations. Includes the most current and widely used information systems in operation, management, and e-business in hospitality and tourism as well as identification, discussion and debate of the ethical issues associated with these systems. Study of social media as a marketing tool for hospitality and tourism businesses. Examine impacts of IT on organizations and the industry as a whole. Pre: Sophomore standing.

Pathways: 5A Quant & Comp Thnk Adv., 10 Ethical Reasoning

Course Hours: 3 credits

Prerequisites: N/A

Required By: N/A

Corequisites: N/A

Crosslist: N/A

Repeatability: N/A

Sections Taught: 23

Average GPA: 3.67 (rounds to A-)

Strict A Rate (No A-) : 49.51%

Average Withdrawal Rate: 0.72%

Keith Brophy202469.8%24.2%4.4%0.3%0.3%1.1%3.597
Seunghun Shin202093.3%5.6%0.0%0.0%0.0%1.1%3.893
Zheng Xiang202183.3%15.6%1.0%0.0%0.0%0.0%3.764
Lynn Zwibak202255.6%38.4%2.7%1.9%1.4%0.0%3.453
Yutong Han202491.0%6.3%0.7%0.0%0.0%2.0%3.832
Huihui Zhang202373.6%24.5%1.9%0.0%0.0%0.0%3.683
Janine C Kniola202458.5%28.4%11.3%0.0%0.0%1.9%3.461

Grade Distribution Over Time

1234GPA
Spring 2019Fall 2019Spring 2020Fall 2020Spring 2021Fall 2021Spring 2022Fall 2022Winter 2022Spring 2023Summer I 2023Fall 2023Winter 2023Spring 2024Fall 2024Term050% W