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Virginia Tech

FMD-4264: Fashion Merchandising and Design Strategies

Description: Analysis of consumer characteristics as part of a forecast/market study to prepare new fashion merchandise lines based on key findings from forecasts. Formulate a financial merchandise plan using measures of profitability and pricing and devise financially beneficial marketing communications. Compare and contrast career choices through self-evaluation within the fashion apparel industry.

Pathways: N/A

Course Hours: 3 credits

Prerequisites: FMD-3204 and FMD-3104 and FMD-3224 and FMD-4224

Required By: N/A

Corequisites: N/A

Crosslist: N/A

Repeatability: N/A

Sections Taught: 3

Average GPA: 3.52 (rounds to A-)

Strict A Rate (No A-) : 51.30%

Average Withdrawal Rate: 0.00%

Eonyou Shin202064.6%31.9%3.4%0.0%0.0%0.0%3.642
Doris H Kincade202453.4%20.0%26.7%0.0%0.0%0.0%3.291

Grade Distribution Over Time

1234GPA
Fall 2019Fall 2020Spring 2024Term050% W